What marketplaces does WhatSales connect to?

30+ direct and native integrations across marketplaces, ad platforms and inventory/WMS systems, including Amazon, eBay, Shopify, Walmart, Etsy, TikTok Shop, OnBuy, B&Q and more, with new channels added every month.

How quickly can I get started?

Most sellers are connected and seeing live data the same day. Link your channels and WhatSales syncs your sales, fees and ad spend automatically, usually in under an afternoon.

Is there a free trial?

Yes. Every plan includes a 7-day free trial, no credit card required, and you can cancel anytime.

Can I manage multiple brands or accounts?

Yes. Growth and Pro support multiple accounts and channels, and Enterprise is built specifically for multi-brand operations and agencies managing several clients.

What support and onboarding is included?

Every plan includes onboarding support to get your channels connected, plus ongoing help via livechat, email or phone.

The AI-powered platform for profitable ecommerce growth.

Profit, performance, inventory, operations, helpdesk and more – all connected in one platform across every marketplace and sales channel.

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Trusted by 1,000+ leading eCommerce brands and agencies

From sale to scale: nine core features,one ecommerce operating platform.

Profitability

Transparent, accurate profitability down to SKU level

See true net and gross profit across every business, account and channel in one consolidated view. Know exactly how much you made, spent and lost, no spreadsheets, no middlemen.

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Performance

You work on listings, we'll show you how good they are

See exactly where every listing stands, on paid and organic, across every marketplace. Our simplified catalogue views save time, boost efficiency and make automation possible.

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Inventory

Never run out, never over-order

Forecast demand, manage SKUs across every marketplace, and auto-raise POs sent straight to your supplier. Know what to reorder, and just as importantly, what not to.

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Engage

Automate up to 80% of your inbox

Automate WISO, invoice, refund and replacement tickets across every marketplace, day or night. Sellers use Engage to answer queries inside SLA without adding headcount.

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Flow

Create once, publish everywhere

Flow replaces separate PIM and DAM tools with one central catalogue. Build every product once, with full attributes and SEO, then publish everywhere and track feedback automatically.

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Workspace

A done-for-you team, with AI task management

AI-powered task and product management connects your whole team in one platform. Set up follow-ups, get alerted on complications, and know the moment something's done.

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Repricer

Amazon repricing that wins the Buy Box and keeps your margin

Repricer makes the smart, profitable call on every Amazon listing, around the clock. Win the Buy Box where it pays, hold your margin where it doesn't, and see a plain English reason for every change.

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Recovery

Get back every penny Amazon owes you

Recovery checks every reimbursement, fee and return against what your stock really cost. Each case shows the amount, the evidence and the days left to claim. Dispute it in one click, or let us do it for you.

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MCP

Ask your business anything

Connect Claude, ChatGPT or Grok to your WhatSales account. Ask about sales, profit, ads and stock in plain English and get the answer in seconds, plus what to do next.

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Connect→Sync→Grow.

Step 1
Connect all your marketplace accounts
Link your stores in minutes.
Step 2
Sync it all into WhatSales
One connected platform, real-time data.
Step 3
Explore every part of your business
From profit to operations, everything you need to scale.

One connected platform with real-time data

Built for ambitious ecommerce brands.

Whether you sell across every channel or manage the clients who do.

Multi-channel sellers

You sell everywhere: Amazon, eBay, Shopify, TikTok Shop and more.

Every channel rolled into one P&L
Real net profit after every fee, ad pound and return
Inventory and forecasting across every marketplace

Running across your channels, right now

ProfitMonthly P&L updated
Inventory13 new PO's created, raised and delivered
Flow13 SKUs published to 7 new marketplaces
Engage62 tickets answered and closed within SLA

Agencies & Partners

Let's increase efficiency, cut down costs and manage your clients better.

Every client's brands and channels in one workspace
Role-based access, so each client sees only their data
Client-ready profit reporting in a click

Working across your clients, right now

Flow50 SKUs published for ABC Brand
ProfitWeekly profit summary delivered to 16 clients
Performance400 campaigns monitored, 42 critical flagged
Engage300 tickets across 7 companies, answered within SLA

Customer Success Stories

WhatSales saves me an average of 1–2 hours a day, adding up to a staggering amount over the month. I easily track my results on the app, and overall, it's a great tool for all sellers.

Shabaz Hussain

Simply Malikah

The Impact

hours saved per month

increase in efficiency

reduction in losses

WhatSales at scale

£0m+

GMV analysed

0M+

orders analysed

integrations

We'd love to show you around.

See how WhatSales brings your ecommerce operations, profitability and performance together in one platform.

Watch Tour Book a Demo

No obligation · 30-minute call · See it in action

Quick answers to popular questions

We're always around to help, reach out via email or phone and we'll be happy to assist.